Field Marketing Manager
Atlanta, GA
Full Time
Mid Level
About GAINS
GAINS is on a mission to make supply chains smarter, faster, and self-improving, powered by AI. Our decision intelligence platform doesn't just support decisions, it drives them by aligning strategy, planning, and execution across every level of the supply chain. We serve inventory-intensive industries where the stakes are high and the complexity is real, helping customers move from reactive, spreadsheet-driven planning to continuously learning, AI-led operations that deliver measurable results fast. At GAINS, we’re moving forward faster – and it’s not a tagline, it’s how we’re redefining what’s possible in driving supply chain decisions.
The Opportunity
We’re looking for a hands-on, highly organized Field Marketing Manager who thrives on building experiences that elevate brand visibility, generate pipeline, and strengthen partner relationships. This role will own the planning and execution of trade shows, events, and partner co-marketing initiatives—ensuring our presence in the field is aligned, scalable, and impactful.
This is an exciting opportunity for a marketer who wants to shape how we show up in the supply chain community while working closely with both internal teams and external partners.
Key Responsibilities
Trade Show & Event Execution (Primary Focus)
Why GAINS
GAINS is on a mission to make supply chains smarter, faster, and self-improving, powered by AI. Our decision intelligence platform doesn't just support decisions, it drives them by aligning strategy, planning, and execution across every level of the supply chain. We serve inventory-intensive industries where the stakes are high and the complexity is real, helping customers move from reactive, spreadsheet-driven planning to continuously learning, AI-led operations that deliver measurable results fast. At GAINS, we’re moving forward faster – and it’s not a tagline, it’s how we’re redefining what’s possible in driving supply chain decisions.
The Opportunity
We’re looking for a hands-on, highly organized Field Marketing Manager who thrives on building experiences that elevate brand visibility, generate pipeline, and strengthen partner relationships. This role will own the planning and execution of trade shows, events, and partner co-marketing initiatives—ensuring our presence in the field is aligned, scalable, and impactful.
This is an exciting opportunity for a marketer who wants to shape how we show up in the supply chain community while working closely with both internal teams and external partners.
Key Responsibilities
Trade Show & Event Execution (Primary Focus)
- Own end-to-end planning and execution of trade shows, conferences, and regional events.
- Manage booth strategy, design, logistics, swag, and onsite support.
- Ensure consistent brand presence and high-quality experiences across all events.
- Partner with sales to define goals, staffing, messaging, and pre- and post-show outreach.
- Track event ROI, lead quality, and follow-up metrics to assess performance.
- Work closely with strategic partners to plan and execute joint trade shows, co-sponsored events, webinars, and field activations.
- Develop co-marketing assets, including joint messaging, landing pages, email campaigns, and social promotions.
- Coordinate booth-sharing opportunities, speaker sessions, and joint demos at industry events.
- Manage partner calendars and ensure alignment with mutual goals and GTM plans.
- Act as a day-to-day marketing liaison with key partners in the supply chain ecosystem.
- Collaborate with partner managers and alliances teams to identify new opportunities for joint activities.
- Support partner enablement by ensuring partners have the latest messaging, collateral, and campaign materials.
- Help streamline processes for shared events and co-marketing initiatives.
- Partner with sales, product marketing, and partnerships/alliances teams to ensure event messaging aligns with our broader GTM strategy.
- Coordinate lead-management workflows with RevOps.
- Support regional field activities and customer-facing events as needed.
- 4–7 years of experience in field marketing, event marketing, partner marketing, or demand generation.
- Experience in B2B SaaS; supply chain, logistics, or manufacturing industry experience is a strong plus.
- Proven track record managing trade shows from planning through onsite execution.
- Experience running co-marketing programs with partners or channel/alliances teams.
- High level of organization, attention to detail, and ability to manage multiple events/projects simultaneously.
- Strong communication and relationship-building skills—comfortable working directly with partners, vendors, and internal stakeholders.
- Ability to travel 25–40%, including attending trade shows and partner events.
Why GAINS
- Be part of a team solving real-world supply chain problems with modern technology and a composable, decision-oriented approach.
- Help shape how the market views a new category of planning that delivers outcomes—not just dashboards or data.
- Join a collaborative, fast-paced team that values innovation, impact, and customer success.
We are committed to equal employment opportunity and welcome everyone regardless of race, color, ancestry, religion, national origin, age, sex, gender identity, sexual orientation, disability, marital status, domestic partner status, veteran status or medical condition. We encourage people from all backgrounds to apply.
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